Ranking

The E-commerce ranking is the ranking of the top 100 e-commerce sites most popular in Italy.
The ranking is based on data estimates available on the Net, it has no statistical value but it is indicative of the balance of power between the various players.
In addition to the estimation of visits to the site, citations of the brand on other sites, comparators, blogs and forums are taken into consideration.
Regarding social media marketing activities, it shows the number of registered fans on Facebook and the number of followers on Twitter, referring only Italian accounts.
In this release the number of fans and followers do not enter into the determination of the ranking.
The companies in the ranking are selected based on revenue estimates for the previous year and traffic on the site.
You can send your company name for inclusion in the list or send an email for more information.

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FAQ

How is the ranking calculated?
The ranking is calculated based on the following parameters:
· Visitors: Total unique visitors on a monthly basis in Italy (estimated by Casaleggio Associati on Google data)
· On line popularity: quotes of the company name or brand on other sites, price comparison systems, blogs and forums
· Total: Total score is calculated on the basis of the previous two (Visitors and Popularity)
The ranking is based on data estimates available on the Net, it has no statistical value but it is indicative of the balance of power between the various players.

How are social media activities considered?
The ranking shows the number of registered fans on Facebook and the number of followers on Twitter, referring only Italian account.
In this release the number of fans and followers do not enter into the determination of the ranking.

How often e-commerce is updated rankings?
The e-commerce ranking is updated every month.

Why does my e-commerce site does not appear in the rankings?
The reasons are threefold:
· The site has been taken into consideration, but did not reach the top 100 positions
· The data found was not sufficient to make an accurate estimate
· Your site has not been inserted in our database. You can send it by writing an email

You can send us an email indicating your company and your ecommerce website to be sure to be added to our database.

I believe that the figures relating to my e-commerce site are inaccurate. What can I do?
You can contact us by writing an email by reporting data which is inaccurate.

Will you modify the rankings?
For now the ranking e-commerce is in Beta and in constant monitoring.
If you have suggestions that can help us improve our ranking, send us an email.


Pos. Company Sector Total Hits Conversion Rate Index Net popularity  Fan  Follower 
= 1 Amazon Shopping malls 1547 46.978.113 75 176.000.000 2.816.117
= 2 eBay Shopping malls 1235 50.449.927 72 29.700.000 3.317
= 3 Booking.com Tourism 430 7.134.625 75 47.700.000 135.080
= 4 I-CLIP by Wimex Fashion 381 0 30 123.000.000
5 Groupon Shopping malls 343 8.451.406 66 11.300.000 7.710
6 Zalando Fashion 324 6.372.081 79 8.690.000 9.564
= 7 Trenitalia Tourism 321 8.454.258 57 10.500.000 214.130
8 Trivago Tourism 302 5.329.954 82 5.900.000 25.490
9 William Hill Free time 292 7.144.446 62 4.980.000 187
10 eDreams Tourism 286 7.004.202 66 200.000 11.481
= 11 Vodafone Free time 285 8.106.531 55 916.000 399.737
= 12 Tre Free time 275 8.842.099 45 138.000 173.930
13 Expedia Tourism 239 3.653.474 72 2.930.000 408.436
14 Apple Store Electronics 237 1.200.000 83 11.500.000 28.844
15 Decathlon Free time 226 3.869.544 67 519.000 25.697
= 16 Mediaworld Electronics 223 4.759.337 53 4.520.000 123.625
17 Ibs.it Publishing 216 3.158.807 58 9.700.000 14.038
18 Yoox Fashion 213 1.892.515 66 11.600.000 90.102
19 shopty Electronics 204 200.000 90 49.700 111
20 iTunes Publishing 203 1.500.000 58 17.500.000 9.663.454
21 Lastminute.com Tourism 201 748.573 84 180.000
22 Ryanair Tourism 199 2.319.894 60 8.070.000 373.258
23 Hotels.com Tourism 192 620.000 81 11.100 101.755
= 24 Privalia Shopping malls 188 3.363.925 54 888.000 7.950
25 Lottomatica Free time 188 1.922.155 66 1.380.000 2.317
26 ASOS Fashion 187 0 67 15.100.000
27 Groupalia Shopping malls 184 1.028.301 73 883.000 14.904
28 Douglas Health Beauty 183 350.000 66 11.800.000
29 Volagratis Tourism 183 1.800.000 66 316.000 11.318
= 30 ePrice Electronics 180 2.024.858 62 1.110.000 2.488
= 31 Feltrinelli Publishing 180 1.596.221 59 6.880.000 785.614
= 32 de caro snc Fashion 178 100.000 35 38.600.000
33 Direct Line Insurance 176 1.154.843 69 270.000
34 Genertel Insurance 176 1.372.184 67 83.100 18.632
= 35 Meetic Free time 175 3.694.828 43 2.510.000 1.588
36 Bonprix Fashion 174 1.060.820 69 89.800 1.912
= 37 Wind Free time 174 4.646.373 36 848.000 124.238
38 Onlinestore Shopping malls 174 1.160.000 67 831.000
= 39 UniEuro Electronics 170 1.622.974 58 3.660.000 38.579
40 KIKO Makeup Milano Health Beauty 167 181.195 73 772.000 78.453
41 Monclick Electronics 165 1.374.571 61 1.030.000 416
= 42 Easyjet Tourism 165 1.518.693 60 658.000 449.584
= 43 Coop Food & Beverage 164 497.581 24 39.600.000 27.082
44 Giocodigitale Free time 163 1.273.883 62 302.000 669
= 45 Made.com House 162 1.800.000 57 22.600
= 46 Alitalia Tourism 160 1.297.841 59 1.590.000 144.665
= 47 Sisal - MatchPoint Free time 160 1.913.258 55 282.000 20.232
= 48 Tim Free time 159 3.453.524 40 1.020.000 498.248
49 VidaXL House 159 120.800 69 1.520.000
50 Genialloyd Insurance 158 605.368 66 77.100 5.405
51 tippest Shopping malls 157 85.000 70 68.400 402
52 BuyVip Shopping malls 157 1.200.000 60 19.400 4.937
= 53 Bwin Free time 157 1.636.552 56 58.900 15.558
54 BetFair Free time 155 751.895 63 270.000 6.642
55 Kiabi Fashion 154 970.000 60 646.000
= 56 Pixmania Shopping malls 154 1.150.503 59 82.700 1.590
57 Nike Fashion 153 240.000 67 27.900 7.459.236
= 58 Snai Free time 153 1.119.720 57 1.790.000 36.720
= 59 LaRedoute Fashion 152 1.415.956 56 114.000 1.059
60 Bottega Verde Health Beauty 152 721.990 61 1.050.000 10.404
61 Safarà Cucito Electronics 151 0 68 21.200
62 Viaggiare Tourism 151 110.763 67 22.300
63 Letsbonus Shopping malls 150 739.661 61 75.300 1.782
64 Linear Insurance 149 160.859 66 42.800 5.748
65 Marni Fashion 149 100.000 61 4.810.000 6.858
66 Quixa Insurance 149 123.194 66 180.000
67 Best Western Tourism 149 94.286 66 234.000 4.175
68 Saldiprivati.com Shopping malls 148 1.643.899 52 148.000 2.391
69 Oliviero Fashion 148 122.388 61 4.110.000 443
70 Aosom Shopping malls 146 0 66 104.000
71 Stileo.it Fashion 146 0 62 3.340.000
= 72 Milan Store Free time 145 461.960 54 6.390.000 6.747.937
= 73 Abordo by Adriaship Free time 145 0 44 18.600.000
74 KLM Royal Dutch Airlines Tourism 143 312.337 59 2.480.000 2.397.794
= 75 Opodo Tourism 141 972.315 55 43.200 1.186
76 Zurich Connect Insurance 140 124.248 57 4.380.000 64
77 ConTe.it Insurance 140 120.869 62 4.430
78 Pneus online Auto 139 274.661 60 166.000 232
= 79 TicketOne Free time 138 1.871.873 34 10.200.000 148.328
80 Europ Assistance Insurance 137 81.158 61 257.000 3.046
81 Moleskine Publishing 137 174.196 60 147.000 51.669
82 Mediashopping Shopping malls 136 101.711 60 334.000 575
83 D-Mail Shopping malls 132 155.620 58 211.000 1.202
84 Futek Shopping malls 131 35.000 59 15.400
85 Libreria Universitaria Publishing 131 1.154.843 47 1.450.000 2.893
86 Home24.it House 130 80.000 58 113.000
87 Ollo Store SNC Electronics 130 0 58 564.000
88 Diffusione Tessile Fashion 129 252.557 55 835.000 1.646
89 byTecno Electronics 128 150.000 56 329.000
90 Hoepli Publishing 128 799.583 46 3.930.000 7.117
91 Meridiana Tourism 127 744.837 50 487.000
92 ManoMano Shopping malls 126 0 56 982.000
93 Vino75 Food & Beverage 126 78.700 56 128.000
94 Vente-privee.com Shopping malls 125 829.797 49 118.000 1.680
95 Microgame Free time 124 121.426 55 67.500 212
96 Air France Tourism 124 123.070 54 698.000 4.703
= 97 The Space Cinema Free time 123 560.000 37 11.900.000
98 Sediarreda House 122 109.740 54 71.200 610
= 99 Moby Tourism 120 350.000 51 167.000 3.901
100 Tigotà Health Beauty 120 0 54 204.000