Ranking

The E-commerce ranking is the ranking of the top 100 e-commerce sites most popular in Italy.
The ranking is based on data estimates available on the Net, it has no statistical value but it is indicative of the balance of power between the various players.
In addition to the estimation of visits to the site, citations of the brand on other sites, comparators, blogs and forums are taken into consideration.
Regarding social media marketing activities, it shows the number of registered fans on Facebook and the number of followers on Twitter, referring only Italian accounts.
In this release the number of fans and followers do not enter into the determination of the ranking.
The companies in the ranking are selected based on revenue estimates for the previous year and traffic on the site.
You can send your company name for inclusion in the list or send an email for more information.

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FAQ

How is the ranking calculated?
The ranking is calculated based on the following parameters:
· Visitors: Total unique visitors on a monthly basis in Italy (estimated by Casaleggio Associati on Google data)
· On line popularity: quotes of the company name or brand on other sites, price comparison systems, blogs and forums
· Total: Total score is calculated on the basis of the previous two (Visitors and Popularity)
The ranking is based on data estimates available on the Net, it has no statistical value but it is indicative of the balance of power between the various players.

How are social media activities considered?
The ranking shows the number of registered fans on Facebook and the number of followers on Twitter, referring only Italian account.
In this release the number of fans and followers do not enter into the determination of the ranking.

How often e-commerce is updated rankings?
The e-commerce ranking is updated every month.

Why does my e-commerce site does not appear in the rankings?
The reasons are threefold:
· The site has been taken into consideration, but did not reach the top 100 positions
· The data found was not sufficient to make an accurate estimate
· Your site has not been inserted in our database. You can send it by writing an email

You can send us an email indicating your company and your ecommerce website to be sure to be added to our database.

I believe that the figures relating to my e-commerce site are inaccurate. What can I do?
You can contact us by writing an email by reporting data which is inaccurate.

Will you modify the rankings?
For now the ranking e-commerce is in Beta and in constant monitoring.
If you have suggestions that can help us improve our ranking, send us an email.


Pos. Company Sector Total Hits Conversion Rate Index Net popularity  Fan  Follower 
= 1 Amazon Shopping malls 1547 46.978.113 75 60.000.000 2.739.930
= 2 eBay Shopping malls 1229 50.449.927 72 9.230.000 3.358
= 3 Booking.com Tourism 503 7.134.625 75 26.000.000 129.453
= 4 Zalando Fashion 400 6.372.081 79 13.200.000 9.470
5 Marni Fashion 324 100.000 61 24.900.000 6.727
= 6 Groupon Shopping malls 323 8.451.406 66 1.270.000 7.739
7 Trivago Tourism 309 5.329.954 82 2.910.000 25.665
= 8 Trenitalia Tourism 297 8.454.258 57 450.000 211.130
= 9 Vodafone Free time 289 8.106.531 55 935.000 400.162
10 Ibs.it Publishing 289 3.158.807 58 13.100.000 12.771
= 11 eDreams Tourism 287 7.004.202 66 233.000 11.396
= 12 William Hill Free time 282 7.144.446 62 375.000 178
= 13 Expedia Tourism 281 3.653.474 72 6.480.000 402.820
= 14 Tre Free time 276 8.842.099 45 194.000 174.134
15 Decathlon Free time 234 3.869.544 67 1.220.000 25.688
= 16 Mediaworld Electronics 221 4.759.337 53 1.270.000 124.425
= 17 iTunes Publishing 217 1.500.000 58 7.800.000 9.486.028
18 Apple Store Electronics 212 1.200.000 83 531.000 28.695
19 ASOS Fashion 206 0 67 7.650.000
20 shopty Electronics 205 200.000 90 156.000 110
21 Lastminute.com Tourism 202 748.573 84 186.000
= 22 Privalia Shopping malls 193 3.363.925 54 851.000 7.994
23 Hotels.com Tourism 192 620.000 81 12.900 100.457
24 Lottomatica Free time 189 1.922.155 66 685.000 2.277
25 Groupalia Shopping malls 189 1.028.301 73 876.000 14.974
26 Volagratis Tourism 188 1.800.000 66 864.000 11.310
= 27 Ryanair Tourism 188 2.319.894 60 1.260.000 354.276
28 Yoox Fashion 187 1.892.515 66 437.000 90.668
= 29 ePrice Electronics 183 2.024.858 62 800.000 2.478
30 Nike Fashion 181 240.000 67 3.760.000 7.341.706
31 KIKO Makeup Milano Health Beauty 179 181.195 73 1.850.000 78.874
32 Direct Line Insurance 178 1.154.843 69 298.000 2.339
= 33 Wind Free time 177 4.646.373 36 739.000 123.533
34 Genertel Insurance 176 1.372.184 67 85.800 18.709
35 Onlinestore Shopping malls 176 1.160.000 67 590.000
36 Bonprix Fashion 174 1.060.820 69 68.600 1.882
= 37 Feltrinelli Publishing 173 1.596.221 59 1.440.000 767.122
= 38 Meetic Free time 171 3.694.828 43 397.000 1.559
= 39 Easyjet Tourism 168 1.518.693 60 621.000 437.301
= 40 Snai Free time 167 1.119.720 57 2.460.000 35.507
41 VidaXL House 166 120.800 69 1.500.000
= 42 UniEuro Electronics 165 1.622.974 58 597.000 38.593
43 Giocodigitale Free time 165 1.273.883 62 294.000 671
= 44 Monclick Electronics 165 1.374.571 61 313.000 421
= 45 Tim Free time 163 3.453.524 40 757.000 497.711
= 46 Made.com House 162 1.800.000 57 21.100
= 47 Sisal - MatchPoint Free time 162 1.913.258 55 266.000 20.333
= 48 Alitalia Tourism 161 1.297.841 59 601.000 141.768
49 Genialloyd Insurance 159 605.368 66 81.500 5.287
50 tippest Shopping malls 157 85.000 70 62.000 397
51 BuyVip Shopping malls 157 1.200.000 60 47.500 4.994
52 Bottega Verde Health Beauty 157 721.990 61 1.010.000 10.310
= 53 Bwin Free time 157 1.636.552 56 71.700 15.630
54 BetFair Free time 156 751.895 63 265.000 6.579
55 Douglas Health Beauty 156 350.000 66 403.000
= 56 Kiabi Fashion 155 970.000 60 387.000
= 57 Pixmania Shopping malls 154 1.150.503 59 105.000 1.603
= 58 LaRedoute Fashion 153 1.415.956 56 94.100 1.066
59 Viaggiare Tourism 151 110.763 67 46.000
60 Safarà Cucito Electronics 151 0 68 33.600
61 Letsbonus Shopping malls 150 739.661 61 45.700 1.797
62 Linear Insurance 150 160.859 66 88.800 5.693
63 Quixa Insurance 150 123.194 66 184.000
64 Saldiprivati.com Shopping malls 150 1.643.899 52 296.000 2.404
65 Best Western Tourism 149 94.286 66 115.000 4.179
66 Stileo.it Fashion 142 0 62 671.000
67 Oliviero Fashion 142 122.388 61 617.000 443
= 68 Opodo Tourism 141 972.315 55 42.700 1.169
69 KLM Royal Dutch Airlines Tourism 140 312.337 59 441.000 2.375.040
70 ConTe.it Insurance 140 120.869 62 1.370
71 Pneus online Auto 139 274.661 60 103.000 225
72 Europ Assistance Insurance 139 81.158 61 256.000 2.999
= 73 Moleskine Publishing 137 174.196 60 148.000 51.245
74 Mediashopping Shopping malls 137 101.711 60 272.000 580
= 75 Milan Store Free time 134 461.960 54 685.000 6.456.660
76 Hoepli Publishing 134 799.583 46 2.150.000 6.975
77 Zurich Connect Insurance 133 124.248 57 522.000 64
78 D-Mail Shopping malls 132 155.620 58 84.600 1.211
79 Libreria Universitaria Publishing 132 1.154.843 47 658.000 2.916
80 Futek Shopping malls 131 35.000 59 21.000
81 Ollo Store SNC Electronics 131 0 58 359.000
82 Home24.it House 130 80.000 58 69.300
83 byTecno Electronics 130 150.000 56 410.000
84 Diffusione Tessile Fashion 130 252.557 55 415.000 1.638
= 85 Meridiana Tourism 128 744.837 50 402.000
86 ManoMano Shopping malls 127 0 56 389.000
87 Vino75 Food & Beverage 126 78.700 56 115.000
= 88 Air France Tourism 126 123.070 54 558.000 4.573
89 Vente-privee.com Shopping malls 126 829.797 49 145.000 1.674
90 Microgame Free time 124 121.426 55 36.400 203
91 Sediarreda House 122 109.740 54 58.600 609
92 Tigotà Health Beauty 121 0 54 171.000
= 93 Moby Tourism 121 350.000 51 128.000 3.828
= 94 T-shirt Fashion 121 10.000 47 2.200.000
= 95 TicketOne Free time 120 1.871.873 34 1.060.000 148.312
96 TUI Tourism 120 641.824 48 120.000
97 Mysecretcase Srl Health Beauty 118 0 53 85.600
98 Negoziodelvino srl Food & Beverage 118 0 53 48.500
99 Unilibro Publishing 118 117.242 49 918.000 1.602
100 ArredaTutto House 116 393.700 49 38.200 196